Big thinkingexceptional delivery

We’re a collective of senior marketers, ex-corporate and big-agency renegades on a mission to make better B2B marketing. No nonsense or egos, we get your operational challenges and that you need a responsive and proactive agency partner. One that’ll support you to do your job better, not add to the pressure. 

But it doesn’t stop there, and neither do we. 

Creative is critical, but so is a strong commercial focus. We understand the impact marketing has on other areas of the business, that strategy comes first, middle and last, to underpin smarter B2B. And that’s what gets results. 

We take ownership of our work, thinking about all the moving parts to make the whole stronger. Our senior and experienced team are hands-on. We give proactive advice. We call out gaps. We take accountability for results. We become the trusted extension of your team. 

That’s why our clients trust us and stick with us.

Watch our showreel

Meet our team of smart cookies

Janine Pares
Managing Director

Strategist and problem solver bringing 25 years experience across local and global markets to deliver integrated marketing solutions that deliver commercial performance.

Adrian McNamara
Creative Director

Award-winning integrated creative with a passion for thinking, making, communicating and connecting things; honed over 20 years leading creative teams in some of the world’s leading agencies.

Jane Chan
Client Marketing Manager

Digitally savvy, content-focused marketer and client advocate with over 12 years success developing and executing marketing plans that span the customer lifecycle.

Sarah Sullivan
Senior Writer & Comms Lead

Award-winning writer and content specialist with a passion for working with clients to find those moments of truth that help differentiate their brand and then bringing them to life through stories and content.

Jieun Lee
Account Executive

Writer at heart, with a background forged across marketing and events to create powerful messaging and compelling copy that drives action.

Tori Bergin
Senior Consultant

Passionate, results driven digital specialist with a strong track record delivering successful integrated cross channel initiatives for digital transformation, CX and innovation across the customer journey.

Joe Dav
Automation Lead

With over a decade experience working across multiple martech and CRM platforms, Joe injects marketing and sales smarts to make technology drive business outcomes.

“I would recommend TSM to anyone who is looking to partner with a highly professional organisation to deliver outstanding results.”

Tania Mushtaq Tania Mushtaq, Head of Marketing, APJ